DB’s Online Store: BRAVE GENTLEMAN

We are Brave. We are Gentle. We are Men. I wanted to provide a sneak-peak of the website (still under construction) for the Official Discerning Brute Online Store, BraveGentleMan.com, the ultimate resource for principled attire and smart supplies, edited, curated and certified ethically-handsome by your most trusted comrade!


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  • Danni B

    As a female vegetarian fond of men’s clothing, this is now one of the highlights of my life.

  • pierre

    splendid! this will a great place to send the ethically minded but sartorially challenged to get their fancy on.

  • http://www.cowjonesindustrials.com Donna

    Wonderful news Joshua – Congratulations and welcome to the world of “mindful retailing” ( a phrase that I think is wonderful that I picked up from Abigal Doan).

  • Paula

    I feel sheepish and realize I have it coming for asking a question for which I already know the answer: is it only for the gents? Sigh…you, sir, are DA bomb and what a dream it would be if your shop was geared towards the gals as well.

    Awesome historical trivia on your previous post.

  • Pedro

    Looks great! I can hardly wait.

    And, more importantly, thank you for all the great work you do. I just recently came upon your website and I am absolutely thrilled that someone has taken the time and care to provide us with connections to ethically-sound yet fashionable clothing. I’ve been a vegan for 15 years (I’m 29 now, so more than half of my life – yikes!) and I know that it can seem impossible to maintain a sense of style, especially when one first makes the decision to live (as)cruelty-free (as possible) and starts to learn about the cruelty inherent in many manufacturing processes. So, really, thanks a million!

  • http://ordinaryandtheextraordinary.blogspot.com/ ariel

    AMAZING. Now, perhaps someone will make a fearless femme shop of a similar nature?

  • Eric Denison

    Very interested in your store, unfortunately I am an open source, Linux user and so was unable to open the link to the store. Any plans to accommodate Ubuntu operating systems?

  • Teddy

    Awesome! I just found your site and I’m real happy about it.

  • awesome

    Yes! This looks amazing. When we can expect it do be done?