Keeping it Brief

by Patrick LaDuke

Imperial Barber Grade Products is exactly what it claims to be. From pomades to shaving products, everything is made to work. They boldly claim that their classic pomade is the “STRONGEST WATER-BASED POMADE IN AMERICA”. Not only that, but all of their products are made in the USA. They even go to great lengths by listing the ingredients for every product on their site:

“Imperial Products Are: Paraben Free* — Sulfate Free — Mineral oil Free — Lanolin Free —Vegan Friendly — not Tested on Animals”

The White Briefs is a wonderfully minimalistic Swedish underwear company that stands for the environment and corporate responsibility, utilizing timeless and classic tailoring to make iconic pieces. They only use GOTS (Global Organic Textile Standard) certified fabrics from local Eco-communities and have even collaborated on a collection with fashion’s celebrated Nick Wooster. Their buttons are corozo.

• Keeping with the Nordic underwear theme is the Copenhagen based Danish company Underprotection. They strive for sustainability using fabrics including cotton, bamboo, and soy. They source from India and are working towards certifying their supplier in GOTS, Fair Trade, and receiving a Fair Wear Foundation stamp by 2012/13. Buttons are coconut.

Written by Patrick LaDuke

Patrick LaDuke is currently a fashion design student. He interns at StyleZeitgeist Magazine and focuses on bringing attention to the environmentally devastating and unethical practices of the modern fashion system.

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