Green Fashion Week has been unleashed! The Green Shows is only weeks away, and we suggest you fashionistos in press and retail get on top of getting into this hot, exclusive 4-day event, because this ticket will fill up in no-time and is sure to contain the hottest, most ethically sexy peeps and clothes you could dream of. The GreenShows Eco Fashion Week is in its second bi-annual runway shows and will take place on February 14–17 at 311 E11: Village Green (311 East 11th Street between 1st and 2nd Avenues). This time there will be two designers featuring menswear: Thieves by Sonja den Elzen (Toronto) and Vaute Couture (Chicago). Women's Wear designers include: Samantha Pleet (New York), Gary Harvey, (London), House Of Organic/Ekovaruhuset (Stockholm/New York), Willian (New York), deux fm (Nova Scotia), JoAnn Berman (New York), Popomomo (Los Angeles), and C. Marchuska (New York). 311 E11: Village Green–a premier boutique collection of condominium residences targeted to be the first LEED-Gold certified building in the East Village is hosting ht events and opening and closing receptions. For information about the designers and complete schedule, visit 'Our Farm' will make you a better man. If you need to melt someone's heart for Vday, we suggest doing it the old-fashioned way. What lover wouldn't go crazy for a tender-hearted man that reads poetry to them?  Pre-Order now and be the first to get yours hot off the press. Featuring poems by Maya Gottfried and watercolor by Robert Rahway Zakanitch. $17.99, a portion of the proceeds benefit Farm Sanctuary.

*PRE-ORDER: Our Farm: By the Animals of Farm Sanctuary

Forgive the self-indulgence, but we are so honored that the UK's Guardian, Observer Magazine named 'The Discerning Brute' one of 2010's new, cool trends! So you must be cool if you read this blog! Pat yourself on the back. New Year, New Cool “THE NEW SEXY VEGAN: JOSHUA KATCHER”

The Observer